Director of Communications at the International Olympic Committee Mark Adams spoke about the TV broadcasts of the Olympic Games. According to him, it may be necessary to switch to streaming platforms in the future to ensure the full broadcast coverage.
«Will the Olympics go away from television? This is a serious and interesting question,» the Olympic Broadcasting Services quotes Adams as saying. «We need to comply with the Olympic Charter and ensure the full broadcast coverage so that people can watch all the competitions.
There is now a transitional period. However, everything is moving towards streaming platforms, and this is due, among other things, to the pandemic.»